Friday, 1 September 2017

Design A Chocolate Bar And Win A Prize Of A Trip To Cadbury World


It's drawing to the end of the summer holidays and I don't know about you ladies and gents, but Tilly is now constantly bored! We can't even call it a summer, can we? The weather has been pants. Did you know that kids ask their parents 22,174 questions during their school years, with parents unable to answer a third of them, I actually think that Tilly has asked 2,174 of them this summer holiday. Quite often she has asked me questions that I am unable to answer and she will grab my phone and ask Siri. Kids of today are a lot brighter than we were as children and I think that is partly down to the fact that they use the internet to answer their questions. They don't use traditional methods like asking grandparents or teachers because the answer is at the click of a mouse. 
Today we are working alongside Mondelez Internation to bring you the #SeeMore competition for children aged between 8 and 16. It will combine some design with the fun of chocolate and they are asking the kids to engineer a chocolate bar of the future. In order to do this, they will need to use their brains and ask their family for some ideas and put them into practice by coming up with the ultimate chocolate bar.

So how do you take part in the competition?

It's really easy, you just need to pop over to www.engineer-a-better-world.org and fill out the form, you can also include a short video from your phone or a drawing to help describe your chocolate bar. The form is found here, and the closing date is 16th September. The prize is an all-expenses paid trip to the Bournville Factory in Birmingham to engineer their winning design alongside chocolate experts and hear from a real life engineer, plus a trip to Cadbury World, and an iPad Mini. Ten runners up will win a family ticket to Cadbury World.

The winner will be announced in early October and the winner must be able to take the trip on Tuesday 24th October 2017. You need to be aged between 8 and 16 years old to participate. 

Emma McLeod, Research Principal for Process Technology at Mondelēz International, said: “Every Cadbury Dairy Milk product has been carefully invented and created, with engineering being a fundamental part of bringing an idea to life. Engineering is incredibly important to us, and we are proud to work with the IET on a campaign which aims to excite children about the role it plays in everyday life. My son is following in my footsteps to become an engineer and I would really like to see more young people consider this fantastic career. ” 

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